This is the Data Protection Report’s second post in a series of blog posts that will break down the major elements of the CCPA which will culminate in a webinar on the CCPA in October. This blog focuses on covered entities. Stay tuned for additional posts and information about our upcoming webinar on the CCPA.
California’s new privacy law, the California Consumer Privacy Act (CCPA) grants California residents extensive new privacy rights. One of the more significant aspects of the law however, is the number of business entities to which it applies. Companies around the world must comply with the CCPA if they do business in California, collect consumers’ personal information, and determine the purposes and means of processing that information. Companies must also meet one of three criteria: (a) have annual gross revenue in excess of $25 million; (b) buy, receive, or sell personal information of at least 50,000 California consumers, households, or devices; or (c) derive at least 50% of its annual revenue from selling California consumers’ personal information. Consumer is defined as a natural person who is a California resident. The new rules may also apply to parent companies and subsidiaries that share common branding with the business.